Marketing library
Everything you need to make the case.
Ten printable pieces built on the same StoryBrand arc — for the prospect, for their board, for their sponsors, and for the ambassadors who'll actually use the program. Open any one and print it straight to PDF.
Program blueprints
Four StoryBrand sell sheets.
One general overview plus a sheet per program style. Each is two US-Letter pages, front and back.
The Points Program
The core overview — what an EngageUSA ambassador program is, what it replaces, and what it costs.
A chamber exec or program director
Open & printBlueprint 01 · The Classic
Volunteer recognition done right — for established corps who want fairness and a banquet moment nobody disputes.
A chamber exec or program director
Open & printBlueprint 02 · The Growth Engine
Ambassadors as a measurable membership channel — funnel-weighted points, status tiers, quarterly competitions.
A chamber exec or program director
Open & printBlueprint 03 · The Community Buzz
Weekly habits over annual awards — streaks, challenges, QR check-ins, and a spin wheel. The natural YP setup.
A chamber exec or program director
Open & printSales collateral
Pieces that move a decision forward.
Which blueprint is your chamber?
A one-page side-by-side of the three program styles. Hand this first — the prospect self-selects, then you follow with the matching blueprint sheet.
A chamber exec deciding what kind of program they want
Open & printBoard approval brief
The page your champion forwards to their board or executive director: what it costs, what it replaces, what leadership gets back, and how sponsorship offsets it.
The people who approve the spend
Open & printState & regional association partnership
A channel play: give member chambers a ready-made engagement program, run association-wide challenges, and offer a benefit that gets used weekly. Includes three partnership models and a pilot plan.
A state or regional association executive
Open & printChamber tools
Pieces the chamber uses, not pieces about us.
These are written for the chamber to send out — one to their sponsors, one to their ambassadors. The chamber is the speaker, so fill in the blanks before sending.
Sponsor prospectus template
Fill-in-the-blank prospectus a chamber gives to its own sponsors — the inventory of nameable placements, tier table, and reporting promise. This is what makes the platform pay for itself.
A local business considering sponsorship (written for the chamber to send)
Give this to your chamberOpen & printAmbassador launch kit
Member-facing onboarding: a warm one-page welcome explaining how points work, plus three cut-out event table tents with a QR placeholder. Drives adoption in week one.
The ambassadors themselves
Give this to your chamberOpen & printPresentations
For the room.
Printing: use the Print / Save PDF button at the top of any piece — margins and page breaks are already set. Portrait pieces print US Letter; the pitch deck prints landscape. Table tents want card stock.
Want these walked through live?
We'll take you through whichever pieces fit your conversation — and show you the live demo chamber behind them.